Bluecroft Finance expands with appointment of Harriet Worth as BDE

New Business Development ExecutiveBluecroft Finance has strengthened its broker support offering with the appointment of Harriet Worth as Business Development Executive, joining the fast-growing UK team based in Altrincham, Greater Manchester.

With over 13 years’ experience across high street banks, prime and sub-prime lenders, Harriet brings a wealth of knowledge in guiding clients through the borrowing process and making finance feel straightforward and approachable.

Her appointment expands Bluecroft Finance’s broker support capacity, giving introducers and direct clients even more resource to lean on when structuring bridging finance solutions. By adding depth to the business development team, Bluecroft aims to make the bridging loan process faster, smoother, and more collaborative for all parties involved.

Managing Director at Bluecroft Finance, David Giovanni, commented:
“The demand for our bridging solutions continues to grow, so strengthening our broker support team is a natural next step. Harriet’s expertise and personable approach will be a huge asset for brokers and their clients, ensuring they receive the guidance, responsiveness, and clarity that Bluecroft is known for.”

As an NACFB Patron lender, Bluecroft Finance continues to scale its operations to meet ambitious 2025 growth targets while keeping broker and client experience at the heart of its journey.