Bluecroft Finance Expands Team with Rick Leonard as Assistant Asset Manager
Bluecroft Finance is pleased to announce the appointment of Rick Leonard as Assistant Asset Manager, further expanding the company’s operations as it continues to grow its presence in the specialist lending market.
With more than 20 years’ experience in the finance industry — spanning unsecured, secured and bridging finance — Rick brings deep knowledge of credit management and client service to the Bluecroft team. His appointment reflects the business’s commitment to delivering best-in-class support not just at the point of funding, but through ongoing asset management until loan redemption and beyond.
In his new role, Rick will work closely with the Asset Management team to ensure that all loans are monitored and managed effectively post-completion, providing reassurance to brokers and — most importantly — borrowers throughout the life of their facility. This addition underscores Bluecroft’s focus on customer experience, ensuring continuity, transparency and proactive service from application through to exit.
Rick said:
“I’m thrilled to be joining Bluecroft at such an exciting stage of growth. Ensuring a smooth and supportive experience for brokers and clients after funding has never been more important, and I look forward to contributing to the team’s high standards of service.”
David Giovanni, Managing Director at Bluecroft Finance, added:
“Expanding our Asset Management function with someone of Rick’s experience is an important step in the evolution of our business. When a loan is funded, the work isn’t done — we want to ensure both brokers and end-consumers have a positive and well-supported journey right up to redemption. Rick’s expertise will play a vital role in achieving that objective.”
The appointment of Rick Leanard comes at a time of wider team growth for Bluecroft, as the lender continues to strengthen its capabilities across underwriting, asset oversight and client support, ensuring a seamless end-to-end experience for its partners in the market.
